Interview with Ron Sukenick – Consultant, Speaker, and Author
Ron Sukenick is the president and founder of The Relationship Strategies Institute, a global training and business development company that provides innovative, effective and relevant programs and systems for corporations, organizations, and associations. He is the author of “Networking Your Way To Success” and co-author of “The Power Is In The Connection”.
Josh: How do you define Business Networking and why do you feel it is important?
Ron Sukenick: While there is no shortage of definitions or interpretations of the word networking, I’ll define it simply as the sharing of ideas, information & resources that one has to offer to another.
From a business standpoint, and being in such a highly competitive world, relationships and the building of networks have become paramount in sustaining and expanding business opportunities.
Josh: Can you share one or two ideas that someone could put into practice that would help them to improve their business networking skills?
Ron Sukenick: So many ideas, and so little room to share them. I always take at least 15 minutes before I leave an event to walk around the room and say goodbye to people that I met for the first time. You would be amazed on the impact at point of interaction the person your saying goodbye to has.
Another idea is to put in place a solid system of follow-up that begins with a simple e-mail to everyone you meet within 24 hours from the date of the event. The impact is also pretty high in getting people to remember you. You would be amazed by how many people we meet never follow-up with you.
Most people are going after the sale. I always go after the relationships.
-You can visit Ron Sukenick at www.RelationshipStrategiesInstitute.com.